Ed Fisher was one of the first people in the United States to catch on
to the fun and flavor of kamado cooking. After eating a meal prepared in a
kamado grill in the early 1970s, Ed declared it the “best food he had ever
eaten.” Making it his mission to get these cookers into backyards everywhere, he
began importing these rudimentary clay kamados from Asia and selling them out
of an Atlanta storefront in 1974.
These early models, made of the same design that had been used for
thousands of years, produced great results and began to attract a following. Ed
made a decision to refine the quality and create the very best outdoor cooker,
period. While the overall shape and heat retention properties of the kamado
were part of his equation, the objective was to move far beyond the inferior
fire clay and produce the most technically advanced, highest quality ceramic
cooking device ever hatched!
While working on a strategy to generate awareness of this revolutionary
new invention, Ed would often comment how much the product resembled an
oversized egg. He decided to make the egg-shaped cooker fun and distinctive by
coloring it green, and the Big Green Egg was born.
Forty years ago, Ed Fisher envisioned a new category of outdoor cookers
and has worked tirelessly to nurture this design into one of the world’s most
iconic and beloved brands, the Big Green Egg. His vision and dedication has
been instrumental in the creation of an outdoor cooking category and in the
promotion of the barbecue industry as a whole.